Guildford Town Centre Vision

Allies and Morrison Urban Practitioners were commissioned by Guildford Borough Council in 2014 to produce the Guildford Town Centre Vision which formed part of the local plan.

This high profile project sets out a long term vision for the town centre and how it can be improved with a focus on the River Wey corridor. The project includes extensive consultation with local residents and stakeholders and a project shop was opened in Swan Walk with a public exhibition and model to provide a focus for debate and comment. The town centre has a rich historic context and a strong local economy and the vision established a framework for future improvements. The relationship of the town centre to its natural landscape setting was also explored as well as the potential of linkages with the University of Surrey. The Town Centre Vision set out a masterplan for the town centre which included the removal of the gyratory and creation of a new retail frontage to the main street, Onslow Street and the River Wey.